When a customer walks into your office, not sell it the first product that comes to mind. Sit them down and evaluate their needs, then they sell the products that meet their needs. I once worked with a guy in the banking sector, which was one of the best at explaining the benefits and features [...]
Posts Tagged ‘Marketing’
Effective Negotiating – The Key to Marketing Success
No two persons agree on all things. When people come together to work a deal, they try to maximize their benefits and their costs to a minimum. Any person who places a different value on individual elements of is a deal. Effective negotiation is not just about making people see things from your point of [...]
